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HBO. Release date. 9 April 2024. ( 2024-Apr-09) Running time. 91 minutes. Brandy Hellville & the Cult of Fast Fashion is a 2024 documentary film directed by Eva Orner, focused on the business practices of clothing brand Brandy Melville. The film is based on Kate Taylor 's reporting for Insider.
What is Brandy Hellville & the Cult of Fast Fashion about? The documentary charts the rise, and eventual fall of the 2010’s Tumblr-era darling clothing brand, Brandy Melville.
Brandy Melville has fed stockpiles of single-sized clothing to young girls since 2009, featuring an inventory of plain “baby tees,” low-rise denim, tight thermals, and micro shorts.. The brand ...
Brandy Melville has faced considerable backlash for its "one-size" policy, narrowly promoting a skinny aesthetic, and predominantly limiting hiring to girls who can fit into its clothes. [ 15 ] According to a former store owner, CEO Stephan Marsan has said he doesn't want black people shopping at his stores or working in publicly visible areas ...
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Founded as Cult Clothing by Ian Hibbs and Julian Dunkerton in Cheltenham. During the 1990s the business expanded into a number of UK university towns and cities, before opening their first Superdry shop in Covent Garden in 2004.
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