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Vera Bradley Sales, LLC ( d.b.a. Vera Bradley) is an American luggage and handbag design company, founded by Barbara Bradley Baekgaard and Patricia R. Miller in 1982. [1] As of 2019, its home office is in Fort Wayne, Indiana. The company was named after Baekgaard's mother. [2] Its original luxury [3] cotton bag product lines have expanded to ...
[10] [third-party source needed] In 2010, the year Vera Bradley went public, [11] [12] Barbara Bradley Baekgaard became Chief Creative Officer of Vera Bradley. [13] In August 2017, she stepped down as Chief Creative Officer of Vera Bradley, succeeded by Beatrice Mac Cabe, but remained active with the Vera Bradley Foundation for Breast Cancer. [14]
The company was founded as D2:Discounts Direct in May 5, 1997 by Robert Brazell. The company went bankrupt in 1999. Patrick M. Byrne and Jason Lindsey acquired the company and renamed it as Overstock.com. [6] The company initially sold exclusively surplus and returned merchandise on an online e-commerce marketplace, liquidating the inventories of at least 18 failed dot-com companies at below ...
Despite its fall from the cultural zeitgeist, Vera Bradley remains a $470 million business, though that's down from $500 million in fiscal year 2023. Its quilted purses, backpacks, and travel ...
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