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  2. [GA4] Set up Analytics for a website and/or app - Google Help

    support.google.com/analytics/answer/9304153

    Discover how to set up Google Analytics for your website or app by creating a Google Analytics 4 property, adding a data stream, and adding your Google Analytics code.Note: The previous link opens to

  3. Analytics Help - Google Help

    support.google.com/analytics

    Official Google Analytics Help Center where you can find tips and tutorials on using Google Analytics and other answers to frequently asked questions.

  4. [GA4] Introducing the next generation of Analytics, Google...

    support.google.com/analytics/answer/10089681

    Explore Google Analytics 4, the next generation of Analytics which collects event-based data from both websites and appsGA4 is a new kind of property designed for the future of measurement:

  5. How Google Analytics works

    support.google.com/analytics/answer/12159447

    When Analytics processes data, it aggregates and organizes the data based on particular criteria like whether a user’s device is mobile or desktop, or which browser they’re using. But there are also configuration settings that allow you to customize how that data is processed. For example, you might want to apply a filter to make sure your ...

  6. Acessar sua conta do Google Analytics

    support.google.com/analytics/answer/1009692?hl=pt-BR

    Se você vinculou o Google Analytics a uma conta do Google Ads, pode acessar as visualizações e os relatórios do Google Analytics a qualquer momento. Para isso, clique em Ferramentas > Avaliação na conta do Google Ads. Use o menu na guia para selecionar Google Analytics.

  7. Google Analytics 4 has replaced Universal Analytics

    support.google.com/analytics/answer/11583528

    Google Analytics 4 is our next-generation measurement solution, and it has replaced Universal Analytics. To maintain your website measurement, you'll need a Google Analytics 4 property. If you haven't already, make the switch to Google Analytics 4. If you still require access to an archive of the Universal Analytics documentation for historical ...

  8. Access your Analytics account - Google Help

    support.google.com/analytics/answer/1009692

    Once you have signed in to Analytics, you can open the account search at the top of any Analytics page to see the accounts, properties, and views to which you have access. If you've linked Analytics to a Google Ads account, you can access your Analytics views and reports at any time by clicking Tools > Measurement in your Google Ads account.

  9. [GA4] URL builders: Collect campaign data with custom URLs -...

    support.google.com/analytics/answer/10917952

    Discover how to use Google Analytics 4’s URL builder to add utm parameters in order to identify the campaigns that refer traffic.By adding utm campaign parameters to the destination URLs you use in re

  10. Demo account - Analytics Help - Google Help

    support.google.com/analytics/answer/6367342

    The Google Analytics demo account is a fully functional Google Analytics account that any Google user can access. It contains two Google Analytics 4 properties. The demo account is a great way to look at real business data and experiment with Google Analytics features. In this article:

  11. [GA4] Overview of Google Analytics reports

    support.google.com/analytics/answer/9212670

    Google Analytics collects data from your websites and apps to create reports that provide insights into your business. You can use reports to monitor traffic, investigate data, and understand your use